Wadhawan Group's Strategic Expansion into Food and Lifestyle Sectors
Restaurant and Hospitality Initiatives
The Wadhawan Group is making significant strides in the food and beverages industry, with ambitious plans to invest approximately ₹3,500 crore in new restaurant formats and luxury retail expansions.
International Collaboration and Restaurant Launch
- Partnered with Dubai-based Jumeirah Group
- Introducing 'Noodle House' - South East Asian cuisine restaurants in India
- Plans to establish 35 Noodle House restaurants
- Investment of ₹1,500 crore over the next four years
Global Restaurant Expansion
Dish Hospitality Private Ltd, a Wadhawan Holdings enterprise, is targeting international markets:
- Planning to launch 'Aurus' luxury dine-in restaurants
- Targeting markets in Europe and UAE
- Existing luxury restaurant in Juhu, Mumbai with a two-person dining cost exceeding ₹6,000
Lifestyle Retail Strategy
Wadhawan Lifestyle Ltd is focusing on brand expansion:
- Setting up four 'Christian Audigier' lifestyle outlets in:
- Delhi
- Bangalore
- Hyderabad
- Chandigarh
- Planning two 'Ed Hardy' lifestyle apparel stores
- Each store will cover approximately 2,200 square feet
Srinath Sridharan, Vice President of Strategic Alliances at Wadhawan Holdings, emphasized the company's strategic vision of creating diverse revenue streams and expanding market presence through these innovative initiatives.